ASUS ROG x IKEA
Heaven helped ASUS ROG and IKEA ideate, conceptualize, design and bring to life an incredible ASUS tournament event stand at EGX London.
CREATIVE
SOCIAL MEDIA
INFLUENCER MARKETING
EVENTS
ESPORTS
Campaign Overview.
We created one of the landmark booths of EGX London, by creating and hosting a multi-stage tournament with a full livestream built in, through working with a variety of designers and vendors.
We collaborated with IKEA to build a fully designed gaming room, that audiences could stream from on-site at EGX.
We led project management, pulling together a variety of partners deliver one of the leading booths at the event. We staffed and managed the ROG shop on-site, smashing client sales targets.
