{"id":4488,"date":"2025-02-20T14:17:38","date_gmt":"2025-02-20T14:17:38","guid":{"rendered":"https:\/\/heavenmedia.com\/?page_id=4488"},"modified":"2026-03-21T21:47:48","modified_gmt":"2026-03-21T21:47:48","slug":"planete-zoo","status":"publish","type":"page","link":"https:\/\/heavenmedia.com\/fr\/case-studies\/games-marketing\/planet-zoo\/","title":{"rendered":"Plan\u00e8te Zoo"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"4488\" class=\"elementor elementor-4488\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a633325 e-flex e-con-boxed e-con e-parent\" data-id=\"2a633325\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-20cad59e e-con-full e-flex e-con e-child\" data-id=\"20cad59e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37ba227a elementor-widget elementor-widget-heading\" data-id=\"37ba227a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Plan\u00e8te Zoo<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48faf9fe elementor-widget elementor-widget-heading\" data-id=\"48faf9fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Heaven Media a aid\u00e9 Frontier Dev \u00e0 assurer les relations publiques lors du lancement de Planet Zoo sur PC, ainsi que lors des lancements de DLC ult\u00e9rieurs.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ee38627 e-flex e-con-boxed e-con e-parent\" data-id=\"3ee38627\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-feb2b46 e-con-full e-flex e-con e-child\" data-id=\"feb2b46\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3432901d elementor-widget elementor-widget-heading\" data-id=\"3432901d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RELATIONS PUBLIQUES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2fe59fd3 e-flex e-con-boxed e-con e-parent\" data-id=\"2fe59fd3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5ca59081 e-con-full e-flex e-con e-child\" data-id=\"5ca59081\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3774d90d elementor-widget elementor-widget-image\" data-id=\"3774d90d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/PLANET-ZOO-REVIEW-BANNER-1024x576.jpg\" class=\"attachment-large size-large wp-image-4491\" alt=\"\" srcset=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/PLANET-ZOO-REVIEW-BANNER-1024x576.jpg 1024w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/PLANET-ZOO-REVIEW-BANNER-300x169.jpg 300w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/PLANET-ZOO-REVIEW-BANNER-768x432.jpg 768w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/PLANET-ZOO-REVIEW-BANNER-18x10.jpg 18w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/PLANET-ZOO-REVIEW-BANNER-600x337.jpg 600w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/PLANET-ZOO-REVIEW-BANNER.jpg 1400w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d15d29b e-con-full e-flex e-con e-child\" data-id=\"d15d29b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7eecd18c elementor-widget elementor-widget-heading\" data-id=\"7eecd18c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Aper\u00e7u de la campagne.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4298fc5e elementor-widget elementor-widget-text-editor\" data-id=\"4298fc5e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Heaven a \u00e9t\u00e9 charg\u00e9 de sensibiliser, d'engager et de susciter l'enthousiasme pour le lancement de Planet Zoo sur PC et de 16 packs DLC. L'\u00e9quipe de relations publiques de Heaven a communiqu\u00e9 sur le lancement du simulateur de gestion par le biais de diverses annonces, d'entretiens avec les d\u00e9veloppeurs, d'avant-premi\u00e8res et de la recherche de critiques.<\/p><p>Nous avons cibl\u00e9 les m\u00e9dias qui couvrent les lancements de nouveaux jeux sur PC, le genre des simulateurs de gestion et les titres d'inspiration familiale.<\/p><p>En outre, nous avons obtenu, avant le lancement \u00e0 la Gamescom, des interviews et des avant-premi\u00e8res avec des m\u00e9dias de premier plan tels que PCGamesN, Rock Paper Shotgun, PCGamer, Gamereactor et LADBible.<\/p><p>\u200b<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-248cc4e7 e-flex e-con-boxed e-con e-parent\" data-id=\"248cc4e7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5aeb4df2 e-con-full e-flex e-con e-child\" data-id=\"5aeb4df2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-515fe3bb elementor-widget elementor-widget-heading\" data-id=\"515fe3bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">R\u00e9sultats.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-520dd218 e-grid e-con-boxed e-con e-parent\" data-id=\"520dd218\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3a0d17b6 e-con-full e-flex e-con e-child\" data-id=\"3a0d17b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5bf4e8a6 elementor-widget elementor-widget-heading\" data-id=\"5bf4e8a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1,500+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17147e48 elementor-widget elementor-widget-heading\" data-id=\"17147e48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00c9L\u00c9MENTS DE COUVERTURE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6ce35e8a e-con-full e-flex e-con e-child\" data-id=\"6ce35e8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b37a582 elementor-widget elementor-widget-heading\" data-id=\"3b37a582\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">500<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18403e46 elementor-widget elementor-widget-heading\" data-id=\"18403e46\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">REVUES PUBLI\u00c9ES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c4733f1 e-flex e-con-boxed e-con e-parent\" data-id=\"2c4733f1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-17f23a3d e-con-full e-flex e-con e-child\" data-id=\"17f23a3d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-757b168c elementor-widget elementor-widget-heading\" data-id=\"757b168c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Vous avez un projet ?<br>Travaillons ensemble.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f225286 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"1f225286\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/heavenmedia.com\/fr\/contact\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">BREF US<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Planet Zoo Heaven Media helped Frontier Dev with Public Relations support during the launch of Planet Zoo on PC, as well as subsequent DLC launches. PUBLIC RELATIONS Campaign Overview. Heaven was asked to build awareness, engagement, and excitement for the launch of Planet Zoo on PC and 16x DLC packs. The Heaven PR team communicated [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4498,"parent":5256,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"two_page_speed":{"current_score":{"desktop_score":98,"desktop_tti":"0.6\u00a0","mobile_score":90,"mobile_tti":"3.1\u00a0","date":"21.03.2026 09:48:17 pm","status":"completed"}},"footnotes":""},"class_list":["post-4488","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Heaven Media: Planet Zoo Launch<\/title>\n<meta name=\"description\" content=\"Heaven Media helped Frontier Dev with Public Relations support surrounding the Planet Zoo launch and subsequent DLC launches on PC.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/heavenmedia.com\/fr\/etudes-de-cas\/marketing-des-jeux\/planete-zoo\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Planet Zoo\" \/>\n<meta property=\"og:description\" content=\"Heaven Media helped Frontier Dev with Public Relations support surrounding the Planet Zoo launch and subsequent DLC launches on PC.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/heavenmedia.com\/fr\/etudes-de-cas\/marketing-des-jeux\/planete-zoo\/\" \/>\n<meta property=\"og:site_name\" content=\"Heaven Media\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-21T21:47:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Planet-Zoo-Case-Study.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@heavenmedia\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/\",\"url\":\"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/\",\"name\":\"Heaven Media: Planet Zoo Launch\",\"isPartOf\":{\"@id\":\"https:\/\/heavenmedia.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Planet-Zoo-Case-Study.webp\",\"datePublished\":\"2025-02-20T14:17:38+00:00\",\"dateModified\":\"2026-03-21T21:47:48+00:00\",\"description\":\"Heaven Media helped Frontier Dev with Public Relations support surrounding the Planet Zoo launch and subsequent DLC launches on PC.\",\"breadcrumb\":{\"@id\":\"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#primaryimage\",\"url\":\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Planet-Zoo-Case-Study.webp\",\"contentUrl\":\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Planet-Zoo-Case-Study.webp\",\"width\":1280,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/heavenmedia.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Studies\",\"item\":\"https:\/\/heavenmedia.com\/ar\/case-studies\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Games Marketing Case Studies\",\"item\":\"https:\/\/heavenmedia.com\/case-studies\/games-marketing\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Planet Zoo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/heavenmedia.com\/#website\",\"url\":\"https:\/\/heavenmedia.com\/\",\"name\":\"Heaven Media\",\"description\":\"The Video Game &amp; Tech Marketing Agency | Games, Consumer Tech &amp; Commercial Tech Marketing\",\"publisher\":{\"@id\":\"https:\/\/heavenmedia.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/heavenmedia.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/heavenmedia.com\/#organization\",\"name\":\"Heaven Media\",\"alternateName\":\"Heaven\",\"url\":\"https:\/\/heavenmedia.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/heavenmedia.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/04\/Heaven-Logomark-Orange_Beieg.png\",\"contentUrl\":\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/04\/Heaven-Logomark-Orange_Beieg.png\",\"width\":513,\"height\":512,\"caption\":\"Heaven Media\"},\"image\":{\"@id\":\"https:\/\/heavenmedia.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/heavenmedia\"],\"description\":\"Heaven is the marketing and creative agency that specializes in the video game and tech industries. We connect world-leading brands in technology and gaming with new audiences globally.\",\"legalName\":\"Heaven Media\",\"numberOfEmployees\":{\"@type\":\"QuantitativeValue\",\"minValue\":\"51\",\"maxValue\":\"200\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Heaven Media : Lancement de Planet Zoo","description":"Heaven Media a aid\u00e9 Frontier Dev \u00e0 assurer les relations publiques autour du lancement de Planet Zoo et des DLC ult\u00e9rieurs sur PC.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/heavenmedia.com\/fr\/etudes-de-cas\/marketing-des-jeux\/planete-zoo\/","og_locale":"fr_FR","og_type":"article","og_title":"Planet Zoo","og_description":"Heaven Media helped Frontier Dev with Public Relations support surrounding the Planet Zoo launch and subsequent DLC launches on PC.","og_url":"https:\/\/heavenmedia.com\/fr\/etudes-de-cas\/marketing-des-jeux\/planete-zoo\/","og_site_name":"Heaven Media","article_modified_time":"2026-03-21T21:47:48+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Planet-Zoo-Case-Study.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","twitter_site":"@heavenmedia","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/","url":"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/","name":"Heaven Media : Lancement de Planet Zoo","isPartOf":{"@id":"https:\/\/heavenmedia.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#primaryimage"},"image":{"@id":"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#primaryimage"},"thumbnailUrl":"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Planet-Zoo-Case-Study.webp","datePublished":"2025-02-20T14:17:38+00:00","dateModified":"2026-03-21T21:47:48+00:00","description":"Heaven Media a aid\u00e9 Frontier Dev \u00e0 assurer les relations publiques autour du lancement de Planet Zoo et des DLC ult\u00e9rieurs sur PC.","breadcrumb":{"@id":"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#primaryimage","url":"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Planet-Zoo-Case-Study.webp","contentUrl":"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Planet-Zoo-Case-Study.webp","width":1280,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/heavenmedia.com\/ar\/case-studies\/games-marketing\/planet-zoo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/heavenmedia.com\/"},{"@type":"ListItem","position":2,"name":"Case Studies","item":"https:\/\/heavenmedia.com\/ar\/case-studies\/"},{"@type":"ListItem","position":3,"name":"Games Marketing Case Studies","item":"https:\/\/heavenmedia.com\/case-studies\/games-marketing\/"},{"@type":"ListItem","position":4,"name":"Planet Zoo"}]},{"@type":"WebSite","@id":"https:\/\/heavenmedia.com\/#website","url":"https:\/\/heavenmedia.com\/","name":"Heaven Media","description":"The Video Game &amp; Tech Marketing Agency | Jeux, Consumer Tech &amp; Commercial Tech Marketing","publisher":{"@id":"https:\/\/heavenmedia.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/heavenmedia.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/heavenmedia.com\/#organization","name":"Heaven Media","alternateName":"Heaven","url":"https:\/\/heavenmedia.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/heavenmedia.com\/#\/schema\/logo\/image\/","url":"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/04\/Heaven-Logomark-Orange_Beieg.png","contentUrl":"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/04\/Heaven-Logomark-Orange_Beieg.png","width":513,"height":512,"caption":"Heaven Media"},"image":{"@id":"https:\/\/heavenmedia.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/heavenmedia"],"description":"Heaven est une agence de marketing et de cr\u00e9ation sp\u00e9cialis\u00e9e dans les secteurs des jeux vid\u00e9o et de la technologie. Nous mettons en relation des marques de premier plan dans le domaine de la technologie et des jeux vid\u00e9o avec de nouveaux publics dans le monde entier.","legalName":"Heaven Media","numberOfEmployees":{"@type":"QuantitativeValue","minValue":"51","maxValue":"200"}}]}},"_links":{"self":[{"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/pages\/4488","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/comments?post=4488"}],"version-history":[{"count":1,"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/pages\/4488\/revisions"}],"predecessor-version":[{"id":6386,"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/pages\/4488\/revisions\/6386"}],"up":[{"embeddable":true,"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/pages\/5256"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/media\/4498"}],"wp:attachment":[{"href":"https:\/\/heavenmedia.com\/fr\/wp-json\/wp\/v2\/media?parent=4488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}