{"id":3195,"date":"2023-09-27T08:21:46","date_gmt":"2023-09-27T08:21:46","guid":{"rendered":"https:\/\/heavenmedia.com\/?page_id=3195"},"modified":"2026-03-22T02:07:41","modified_gmt":"2026-03-22T02:07:41","slug":"netease-quantic-dream-gamescom","status":"publish","type":"page","link":"https:\/\/heavenmedia.com\/fr\/case-studies\/games-marketing\/netease-quantic-dream-gamescom\/","title":{"rendered":"NetEase et Quantic Dream Gamescom"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3195\" class=\"elementor elementor-3195\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1fa9ea79 e-flex e-con-boxed e-con e-parent\" data-id=\"1fa9ea79\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-771c9c34 e-con-full e-flex e-con e-child\" data-id=\"771c9c34\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7388113e elementor-widget elementor-widget-heading\" data-id=\"7388113e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">NetEase &amp; QD Gamescom<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62e4e195 elementor-widget elementor-widget-heading\" data-id=\"62e4e195\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Heaven Media helped engage gamers and business partners from European markets with game titles from NetEase &amp; Quantic Dream for their first foray into Gamescom.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7ce84b5d e-flex e-con-boxed e-con e-parent\" data-id=\"7ce84b5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-37143ade e-con-full e-flex e-con e-child\" data-id=\"37143ade\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-79237b9c elementor-widget elementor-widget-heading\" data-id=\"79237b9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00c9V\u00c9NEMENTS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14f2b69 e-flex e-con-boxed e-con e-parent\" data-id=\"14f2b69\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-760b6f3a e-con-full e-flex e-con e-child\" data-id=\"760b6f3a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-132ffc7 elementor-widget elementor-widget-video\" data-id=\"132ffc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2023\/09\/netease_website_header_v2-720p.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e832075 elementor-widget elementor-widget-image\" data-id=\"1e832075\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/NetEaseCaseStudyFeaturedImage-1024x576.webp\" class=\"attachment-large size-large wp-image-4526\" alt=\"\" srcset=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/NetEaseCaseStudyFeaturedImage-1024x576.webp 1024w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/NetEaseCaseStudyFeaturedImage-300x169.webp 300w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/NetEaseCaseStudyFeaturedImage-768x432.webp 768w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/NetEaseCaseStudyFeaturedImage-18x10.webp 18w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/NetEaseCaseStudyFeaturedImage-600x338.webp 600w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/NetEaseCaseStudyFeaturedImage.webp 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6c6d1203 e-con-full e-flex e-con e-child\" data-id=\"6c6d1203\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c7d61ad elementor-widget elementor-widget-heading\" data-id=\"6c7d61ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Aper\u00e7u de la campagne.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-335d957a elementor-widget elementor-widget-text-editor\" data-id=\"335d957a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>NetEase et Quantic Dream ont demand\u00e9 \u00e0 Heaven Media de pr\u00e9senter leurs offres de jeux \u00e0 la Gamescom 2023 en Allemagne \u00e0 travers des stands personnalis\u00e9s interactifs et captivants. Nos \u00e9quipes se sont occup\u00e9es de leurs espaces B2B et B2C, engageant des milliers de joueurs et plus d'une centaine de partenaires commerciaux tout au long de l'\u00e9v\u00e9nement.<\/p><p>Notre strat\u00e9gie a consist\u00e9 \u00e0 cr\u00e9er deux stands \u00e9blouissants : un espace de 144 m\u00e8tres carr\u00e9s destin\u00e9 au public des joueurs et un espace de 102 m\u00e8tres carr\u00e9s destin\u00e9 aux partenaires de l'industrie du gaming.<\/p><p>Nous avons pr\u00e9vu des zones o\u00f9 les joueurs pouvaient essayer chacun des jeux, ce qui leur donnait l'occasion de se familiariser avec. Nous avons \u00e9galement organis\u00e9 des zones de d\u00e9monstrations et cosplayers.<\/p><p>Heaven a cr\u00e9\u00e9 des \u00e9l\u00e9ments de d\u00e9cor sur mesure qui ont servi de points de convergence pour les joueurs de NARAKA : Bladepoint et Dustborn avec un stand photos int\u00e9gr\u00e9. Nous avons \u00e9largi ces zones pour inclure les cosplayers et avons lanc\u00e9 un concours photos sur les r\u00e9seaux sociaux, avec des milliers de photos prises.<\/p><p>Nous avons construit un stand B2B qui mettait en valeur et segmentait chacun des jeux pour que le personnel puisse rencontrer des partenaires commerciaux et susciter de futures collaborations. NetEase et Quantic Dream ont organis\u00e9 en moyenne 16 r\u00e9unions par jour dans l'espace B2B.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2cbb5567 e-flex e-con-boxed e-con e-parent\" data-id=\"2cbb5567\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-325efad5 e-con-full e-flex e-con e-child\" data-id=\"325efad5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-51bd9953 elementor-widget elementor-widget-heading\" data-id=\"51bd9953\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">R\u00e9sultats.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4ec3ba38 e-grid e-con-boxed e-con e-parent\" data-id=\"4ec3ba38\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7e0b8662 e-con-full e-flex e-con e-child\" data-id=\"7e0b8662\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4ff5a519 elementor-widget elementor-widget-heading\" data-id=\"4ff5a519\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">8K+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-36716dc7 elementor-widget elementor-widget-heading\" data-id=\"36716dc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DES VISITES DE STANDS UNIQUES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-485d358d e-con-full e-flex e-con e-child\" data-id=\"485d358d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62cb7734 elementor-widget elementor-widget-heading\" data-id=\"62cb7734\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3K+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c951cd5 elementor-widget elementor-widget-heading\" data-id=\"6c951cd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PHOTOS SHARED<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-207e153 e-con-full e-flex e-con e-child\" data-id=\"207e153\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d9f77d0 elementor-widget elementor-widget-heading\" data-id=\"d9f77d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5K+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cd3009 elementor-widget elementor-widget-heading\" data-id=\"7cd3009\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DES JEUX DE D\u00c9MONSTRATION UNIQUES<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-41889656 e-flex e-con-boxed e-con e-parent\" data-id=\"41889656\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-50591080 e-con-full e-flex e-con e-child\" data-id=\"50591080\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-19dd268f elementor-widget elementor-widget-heading\" data-id=\"19dd268f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Points forts de la campagne.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85ff41c e-flex e-con-boxed e-con e-parent\" data-id=\"85ff41c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3318a914 elementor-widget elementor-widget-gallery\" data-id=\"3318a914\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;aspect_ratio&quot;:&quot;1:1&quot;,&quot;columns&quot;:3,&quot;lazyload&quot;:&quot;yes&quot;,&quot;gallery_layout&quot;:&quot;grid&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2023\/09\/NetEaseQD1.webp\" 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NetEase and Quantic Dream asked Heaven Media to showcase their game offerings at Gamescom 2023 in Germany throughout interactive and captivating custom [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3200,"parent":5256,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"two_page_speed":{"current_score":{"desktop_score":98,"desktop_tti":"0.7\u00a0","mobile_score":96,"mobile_tti":"2.6\u00a0","date":"22.03.2026 02:08:10 am","status":"completed"}},"footnotes":""},"class_list":["post-3195","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Heaven Media: NetEase &amp; 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