{"id":6698,"date":"2026-05-11T14:24:11","date_gmt":"2026-05-11T14:24:11","guid":{"rendered":"https:\/\/heavenmedia.com\/?page_id=6698"},"modified":"2026-06-03T17:38:50","modified_gmt":"2026-06-03T17:38:50","slug":"influencer-marketing","status":"publish","type":"page","link":"https:\/\/heavenmedia.com\/de\/games-marketing\/influencer-marketing\/","title":{"rendered":"Influencer-Marketing"},"content":{"rendered":"
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Die Games Influencer Marketing Agentur f\u00fcr Studios und Publisher.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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H<\/span>Das Games Influencer Marketing Team von Heaven Media arbeitet mit Gaming-Creators auf Twitch, YouTube, Instagram und X zusammen, um Publishern zu helfen, ihre Spiele einem passenden Publikum zu pr\u00e4sentieren.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Games Influencer Marketing Agentur.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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F\u00fcr viele Spieler sind Content Creator die erste Anlaufstelle, wenn sie von einem neuen Spiel erfahren. Streams, Gameplay-Videos und Reaktionen von Creatorn spielen eine gro\u00dfe Rolle dabei, wie die Gaming-Community einen Titel entdeckt und dar\u00fcber spricht. Wenn die richtigen Creator fr\u00fchzeitig eingebunden werden, k\u00f6nnen sie dazu beitragen, echten Schwung f\u00fcr einen Launch zu erzeugen.<\/p>

Unser Team arbeitet eng mit Publishern und Entwicklern zusammen, um Creator-Kampagnen zu entwickeln, die sich f\u00fcr Gaming-Zielgruppen nat\u00fcrlich anf\u00fchlen. Viel Arbeit besteht einfach darin, die Creator zu identifizieren, auf die die Community tats\u00e4chlich h\u00f6rt. Von dort aus helfen wir ihnen, Inhalte zu erstellen, die zu ihrem Stil passen und dennoch die Kampagnenziele unterst\u00fctzen.<\/p>

Einer der Hauptgr\u00fcnde, warum sich Kunden f\u00fcr die Zusammenarbeit mit Heaven entscheiden, ist das Team selbst. Wir sind tief in der Gaming- und Creator-Kultur verwurzelt, verf\u00fcgen \u00fcber profundes Wissen und haben gro\u00dfe Erfahrung im Management komplexer Kampagnen. Diese Kombination aus Fachwissen und Professionalit\u00e4t erm\u00f6glicht es uns, konstant starke Ergebnisse zu liefern.<\/p>

Dies funktioniert nahtlos mit unseren anderen Kernkompetenzen im Bereich Spielemarketing-Services im eigenen Haus:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Unsere Games Influencer Marketing Services.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Unser Influencer-Marketing-Team ist auf Spieleberichterstattung spezialisiert. Hier ist ein Beispiel daf\u00fcr, womit wir Ihnen helfen k\u00f6nnen:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Sch\u00f6pfer-Auswahl & Saat<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Wir identifizieren Creator auf Twitch, YouTube, Instagram, X und TikTok, deren Zielgruppen dem Genre und den Zielspielern f\u00fcr das Spiel entsprechen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Creator-Aktivierungen starten<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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F\u00fcr gr\u00f6\u00dfere Produkteinf\u00fchrungen aktivieren wir in der Regel rund 25 Content Creator, die Gameplay-Streams, Testberichte und Inhalte zum Starttag koordinieren.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Creator-Botschafterprogramme<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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F\u00fcr Spiele, die eine kontinuierliche Sichtbarkeit ben\u00f6tigen, bauen wir langfristige Partnerschaften auf, bei denen Content Creators das Spiel \u00fcber einen l\u00e4ngeren Zeitraum regelm\u00e4\u00dfig vorstellen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Kampagnen-Tagesgesch\u00e4ft<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Unser Team k\u00fcmmert sich um Outreach, Verhandlungen, Vertr\u00e4ge, Briefings, Content-Genehmigungen, Zeitplanung und die Kommunikation mit Kreativen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Bezahlte Social Media Verst\u00e4rkung & Reichweite<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Wir unterst\u00fctzen, wo relevant, bezahlte Verst\u00e4rkung von Creator-Inhalten, um die Reichweite zu erh\u00f6hen und zus\u00e4tzliche Leistung \u00fcber organische Aufrufe hinaus zu erzielen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Inhaltslizenzierung und Nutzungsrechte<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Wir strukturieren Vereinbarungen, damit Marken leistungsstarke Creator-Inhalte \u00fcber bezahlte Medien, soziale Netzwerke und andere Marketingkan\u00e4le wiederverwenden k\u00f6nnen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Community- und Discord-Support<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Bei Spielen mit aktiven Communities k\u00f6nnen wir das von Content-Erstellern vorangetriebene Engagement auf Discord und anderen Community-Plattformen unterst\u00fctzen, um die Dynamik \u00fcber die Markteinf\u00fchrung hinaus aufrechtzuerhalten.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Kampagnenberichterstattung<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Wir verfolgen Aufrufe, Interaktionen, Reichweite und Einblicke in die Zielgruppe, damit Verlage verstehen, was am besten ankam und welche Kreativen die st\u00e4rkste Reaktion hervorriefen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Unser Spiele-Influencer-Marketing-Ansatz.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Die meisten Kampagnen beginnen mit dem Verst\u00e4ndnis des Spiels, der Zielgruppe und der Rolle, die Creator in der Launch-Strategie spielen sollen. Dann erstellen wir eine Shortlist von Creatorn basierend auf der Passgenauigkeit zur Zielgruppe, dem Content-Stil und der Glaubw\u00fcrdigkeit innerhalb der Gaming-Community.<\/p>

Wir nutzen CreatorIQ zusammen mit unserer internen Datenbank von \u00fcber 10.000 Creators aus den Bereichen Spiele und Technik, um potenzielle Partner zu identifizieren. Sobald die Creators best\u00e4tigt sind, verwalten wir den gesamten Prozess von der Kontaktaufnahme bis zur Inhaltslieferung und Berichterstattung.<\/p>

Unsere Berichterstattung ist \u00fcber den gesamten Kampagnenlebenszyklus strukturiert:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Fr\u00fche Kampagne<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Wir einigen uns im Voraus auf KPIs und stellen sicher, dass die Auswahl der Influencer und ihre Verg\u00fctung so strukturiert sind, dass diese Ziele realistisch erreicht werden k\u00f6nnen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Mitten in der Kampagne<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Wir verfolgen den Kampagnenfortschritt, \u00fcberwachen die Leistung und stellen gegebenenfalls Updates bereit, um sicherzustellen, dass alles im richtigen Tempo verl\u00e4uft.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Kampagnenende<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Wir liefern umfassende Abschlussberichte mit Leistungseinblicken, Lerninhalten und Empfehlungen f\u00fcr zuk\u00fcnftige Kampagnen.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Unsere Games Influencer Marketing Agentur Arbeit.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Wir sind die erste Anlaufstelle f\u00fcr vertrauensw\u00fcrdige Marketingexpertise in den Branchen Videospiele, Consumer-Technologie und B2B-Technologie.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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CoD Black Ops 6 Start<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Starfield Start<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Rainbow 6 Mobile Start<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Haben Sie ein Projekt im Sinn?
Arbeiten Sie mit einer Games Influencer Marketing Agentur zusammen.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tBRIEF US<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

The games influencer marketing agency for studios and publishers. Heaven Media’s games influencer marketing team works with gaming creators across Twitch, YouTube, Instagram and X to help publishers get their games in front of the right audiences. BRIEF US Games Influencer Marketing Agency. 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