{"id":532,"date":"2023-07-17T16:14:15","date_gmt":"2023-07-17T16:14:15","guid":{"rendered":"https:\/\/heavenmedia.com\/?page_id=532"},"modified":"2026-06-03T14:01:28","modified_gmt":"2026-06-03T14:01:28","slug":"inzone","status":"publish","type":"page","link":"https:\/\/heavenmedia.com\/de\/case-studies\/consumer-tech-marketing\/inzone\/","title":{"rendered":"InZone"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"532\" class=\"elementor elementor-532\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-73384feb e-flex e-con-boxed e-con e-parent\" data-id=\"73384feb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-437c4dad e-con-full e-flex e-con e-child\" data-id=\"437c4dad\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48734b19 elementor-widget elementor-widget-heading\" data-id=\"48734b19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Sony InZone<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23ffa81 elementor-widget elementor-widget-heading\" data-id=\"23ffa81\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Sony beauftragte Heaven mit der Markteinf\u00fchrung ihrer neuen InZone-Produktpalette in den USA, um sie wirklich auf der Gaming-Landkarte zu etablieren.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-82aeac e-flex e-con-boxed e-con e-parent\" data-id=\"82aeac\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-11a12497 e-con-full e-flex e-con e-child\" data-id=\"11a12497\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61b62ac elementor-widget elementor-widget-heading\" data-id=\"61b62ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">KREATIV<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9a28ab1 e-con-full e-flex e-con e-child\" data-id=\"9a28ab1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-610b63e elementor-widget elementor-widget-heading\" data-id=\"610b63e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DATEN &amp; STRATEGIE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4d138df e-con-full e-flex e-con e-child\" data-id=\"4d138df\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14dde76 elementor-widget elementor-widget-heading\" data-id=\"14dde76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SOZIALE MEDIEN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55bacd3 e-con-full e-flex e-con e-child\" data-id=\"55bacd3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b28546b elementor-widget elementor-widget-heading\" data-id=\"b28546b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">INFLUENCER-MARKETING<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e01e953 e-con-full e-flex e-con e-child\" data-id=\"6e01e953\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6a35093 elementor-widget elementor-widget-heading\" data-id=\"6a35093\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">VERANSTALTUNGEN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24571ebc e-con-full e-flex e-con e-child\" data-id=\"24571ebc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a44c970 elementor-widget elementor-widget-heading\" data-id=\"5a44c970\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ESPORTS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77bb15f e-con-full e-flex e-con e-child\" data-id=\"77bb15f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2538d77a elementor-widget elementor-widget-heading\" data-id=\"2538d77a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">PAID MEDIA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4e0939e8 e-flex e-con-boxed e-con e-parent\" data-id=\"4e0939e8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-2ddfa419 e-con-full e-flex e-con e-child\" data-id=\"2ddfa419\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b2ee686 elementor-widget elementor-widget-video\" data-id=\"b2ee686\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2023\/07\/Sony-Inzone-Optimized.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1374b7c4 elementor-widget elementor-widget-image\" data-id=\"1374b7c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Sony-InZone-Case-Study-1024x576.png\" class=\"attachment-large size-large wp-image-4500\" alt=\"\" srcset=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Sony-InZone-Case-Study-1024x576.png 1024w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Sony-InZone-Case-Study-300x169.png 300w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Sony-InZone-Case-Study-768x432.png 768w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Sony-InZone-Case-Study-18x10.png 18w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Sony-InZone-Case-Study-600x338.png 600w, https:\/\/heavenmedia.com\/wp-content\/uploads\/2025\/02\/Sony-InZone-Case-Study.png 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-162065a8 e-con-full e-flex e-con e-child\" data-id=\"162065a8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1f677c3d elementor-widget elementor-widget-heading\" data-id=\"1f677c3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Kampagnen-\u00dcbersicht.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60a814ff elementor-widget elementor-widget-text-editor\" data-id=\"60a814ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Wir unterst\u00fctzten die Einf\u00fchrung ihrer neuen Gaming-Headsets und Gaming-Monitore, schufen durch Influencer mit starker Gaming-Affinit\u00e4t Aufmerksamkeit und bauten einen spannenden und immersiven Wettbewerb auf, alles mit dem Ziel, die Markenbekanntheit zu steigern und die neuen Produkte als ernsthafte Alternative zu bestehenden Produkten auf dem Markt zu etablieren.<\/p><p>Ausgehend von einer integrierten Strategie zur Steigerung des Bekanntheitsgrades von Sonys neuen Gaming-Produkten haben wir weltweit f\u00fchrende Content Creator ausgew\u00e4hlt, um ein immersives Erlebnis aus Online- und Offline-Veranstaltungen zu entwickeln, darunter ein Turnier, Care Packages, ein Live-Escape-Room vor Ort und ein Wettkampf-Event.<\/p><p>Im gesamten Verlauf pr\u00e4sentierten wir zentrale Produktmerkmale authentisch und lie\u00dfen die Produkte durch unterhaltsame Anwendungsbeispiele, mit denen sich die Zielgruppe identifizieren kann, f\u00fcr sich selbst sprechen.<\/p><p>Wir haben eine Auswahl an InZone-Pflegepaketen zusammengestellt, die an verschiedene Influencer versendet wurden, welche die Aktivit\u00e4ten des Starttages mit Social-Media-Posts und Live-Streams unterst\u00fctzten.<\/p><p>Ein Online-Turnier, das die InZone-Headsets und -Monitore von Sony in vollem Umfang nutzt.<\/p><p>Wir haben Sonys Produkte authentisch in einem explosiven Gaming-Turnier und einem interaktiven Escape-Room-Erlebnis positioniert.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57bc9539 e-flex e-con-boxed e-con e-parent\" data-id=\"57bc9539\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-47567dde e-con-full e-flex e-con e-child\" data-id=\"47567dde\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b59bbc7 elementor-widget elementor-widget-heading\" data-id=\"4b59bbc7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ergebnisse.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4623c3b4 e-grid e-con-boxed e-con e-parent\" data-id=\"4623c3b4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1564b143 e-con-full e-flex e-con e-child\" data-id=\"1564b143\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-530141a8 elementor-widget elementor-widget-heading\" data-id=\"530141a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">7,5 Mio.+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7fd69a0f elementor-widget elementor-widget-heading\" data-id=\"7fd69a0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">GESAMTIMPRESSIONEN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9b876ae e-con-full e-flex e-con e-child\" data-id=\"9b876ae\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-89fece4 elementor-widget elementor-widget-heading\" data-id=\"89fece4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4.6M+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2a994a elementor-widget elementor-widget-heading\" data-id=\"a2a994a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">GESAMTAUFSEHEN<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5c2c8a82 e-con-full e-flex e-con e-child\" data-id=\"5c2c8a82\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-64141989 elementor-widget elementor-widget-heading\" data-id=\"64141989\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">10,5 Tausend+<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6183d12b elementor-widget elementor-widget-heading\" data-id=\"6183d12b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CCV F\u00dcR INZONE TWITCH<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-566bd123 e-flex e-con-boxed e-con e-parent\" data-id=\"566bd123\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-661879d1 e-con-full e-flex e-con e-child\" data-id=\"661879d1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17854ef2 elementor-widget elementor-widget-heading\" data-id=\"17854ef2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">H\u00f6hepunkte der Kampagne.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a0a1678 e-flex e-con-boxed e-con e-parent\" data-id=\"a0a1678\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-260e0183 elementor-widget elementor-widget-gallery\" data-id=\"260e0183\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;aspect_ratio&quot;:&quot;1:1&quot;,&quot;columns&quot;:3,&quot;lazyload&quot;:&quot;yes&quot;,&quot;gallery_layout&quot;:&quot;grid&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2023\/07\/Sony-InZone-Thumbnail.webp\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"260e0183\" data-elementor-lightbox-title=\"Sony - InZone Launch\" data-elementor-lightbox-description=\"Heaven helped Sony launch their new InZone product range across the US market to really put them on the gaming map.\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTUwNiwidXJsIjoiaHR0cHM6XC9cL2hlYXZlbm1lZGlhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyM1wvMDdcL1NvbnktSW5ab25lLVRodW1ibmFpbC53ZWJwIiwic2xpZGVzaG93IjoiMjYwZTAxODMifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/heavenmedia.com\/wp-content\/uploads\/2023\/07\/Sony-InZone-Thumbnail.webp\" data-width=\"700\" data-height=\"700\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item 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class=\"elementor-element elementor-element-7893d2e e-con-full e-flex e-con e-child\" data-id=\"7893d2e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-38fec716 elementor-widget elementor-widget-heading\" data-id=\"38fec716\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Haben Sie ein Projekt?<br>Lassen Sie uns zusammenarbeiten.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40c88085 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"40c88085\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/heavenmedia.com\/de\/kontakt\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">BRIEF US<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Sony InZone Sony hired Heaven to launch their new InZone product range across the U.S. market to really put them on the gaming map. CREATIVE DATA &amp; STRATEGY SOCIAL MEDIA INFLUENCER MARKETING EVENTS ESPORTS PAID MEDIA https:\/\/heavenmedia.com\/wp-content\/uploads\/2023\/07\/Sony-Inzone-Optimized.mp4 Campaign Overview. We supported the launch of their new gaming headsets and gaming monitors, created awareness via influencers [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1506,"parent":6076,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"two_page_speed":{"current_score":{"desktop_score":84,"desktop_tti":"1.8\u00a0","mobile_score":78,"mobile_tti":"5.3\u00a0","date":"03.06.2026 02:02:12 pm","status":"completed"}},"footnotes":""},"class_list":["post-532","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Heaven Media: Sony InZone<\/title>\n<meta name=\"description\" content=\"Sony hired Heaven Media to launch their new InZone product range across the U.S. market to really put the new products on the gaming map.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/heavenmedia.com\/de\/fallstudien\/technisches-verbrauchermarketing\/inzone\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"InZone\" \/>\n<meta property=\"og:description\" content=\"Sony hired Heaven Media to 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